Branding & Marketing Online Physician Reputation – Part 2

Last week, I suggested you invite feedback from your colleagues on how they perceive you, as a way to get a good understanding of your reputation in the field. Were you able to solicit and hear the feedback? Did you hear adjectives like team player, flexible, innovative — or aloof, unapproachable, unrealistic? Did you hear […]
Branding & Marketing Online Physician Reputation – Part 1

Who needs to worry about marketing and branding? You do. The reality is that we form opinions about people every day, whether or not we think we’re being judgmental and regardless if we know someone personally. You are forming an opinion about me right now as you read this post. My reputation has been built over the […]